Picture this: You've just finished a grueling workout at the gym. Your muscles ache, and you're drenched in sweat, but the staff hands you a cold, refreshing...
The Peak-End Rule: Crafting Memorable B2B2C Experiences
read more
Insights
Strategy
Subject: Strategy
Have Questions? Let's Chat!
Got a burning question or need some clarity? We’re here to help! Reach out to us today, and we’ll get back to you with the answers you need. Your success is just a conversation away!
Follow Us
Finding Your ‘Why’ in the E-Commerce Space: Beyond Transactions
Moving a B2B2C business online is more than just a strategic decision—it's a transformation that requires deep introspection and a clear sense of purpose. As...
Microsites, Multisites and Extended Sites, Oh My!
In the e-commerce world, a microsite, multisite, or extended site has many interpretations or definitions. Collectively, we will refer to them as an “e-site,”...
7 Effective Ways to Increase Your Average Order Value (AOV) in B2B and B2B2C E-commerce
In the competitive B2B and B2B2C e-commerce landscape, businesses are grappling with slower sales growth and the need to find new revenue streams. Leaders...
Leveraging Voice of Customer Research in B2B E-commerce: A Strategic Imperative
Understanding stakeholder needs is crucial in the rapidly evolving landscape of B2B commerce. Conducting Voice of Customer (VoC) research has emerged as a...
Navigating the Challenges of B2B E-commerce: Overcoming Sales Team Acceptance
The digital revolution has reshaped the way businesses operate, and B2B e-commerce has emerged as a critical avenue for growth. However, transitioning to B2B...
The Great Debate: Buy vs. Build
Trends in the Software and Technology space come and go, but one consistent question we always get from prospects and clients centers around buying versus...
7 Critical Features You Should Expect from a Modern Order Management System
Are you currently looking for an OMS solution? Modern order management systems enable you to roll out products faster, design processes to increase...
The Intention of a Mobile First Strategy
There isn’t always an app for that For well over a year, I have been working with a client, developing their strategic roadmap. About four months in, we were...
Total Posts: 35
Start the Conversation
BlueSky’s unmatched commerce expertise allows us to help our clients understand how to utilize omnichannel and business solutions to reach, attract, engage, and grow customers.
