The future starts when COVID-19 is a part of our history.It is not right now. Right now, the effects of this pandemic impact our lives and how we feel. And,...
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Marketing
Subject: Marketing
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Holiday Shopping Season Recap
Now that the BIG holiday weekend in retail is in our rearview mirror, many of our customers ask the same question: How did it compare in the industry? Given...
Optimizing Your eCommerce Site for B2B Buyers
B2B buyers comprise a unique set of consumers. Unlike B2C, B2B buyers are often faced with large, complex purchases that are impacted by multiple decision...
B2B Buyers Continue To Want B2C-Like Online Experiences
B2C-like B2B Shopping Experiences As shopping habits in the B2C world evolve and optimize, B2B buyers desire the same or similar experience when shopping...
Thanksgiving, Black Friday and Cyber Monday by the Numbers
The biggest shopping event of the year stands stronger than ever. Black Friday and Cyber Monday remain record-breaking events for the commerce industry as the...
Learnings From A Session With CRO Specialists
Conversion rate optimization (CRO) is a critical part of improving eCommerce site performance.A recent article by one of our Commerce partners and leading...
Advertising On The Professional Social Network
This is the fifth and final post in the Advertising on Social Media Series. Check out the 5 Questions to Ask Before Running Ads on Social Media,...
Help Your Employees Be Brand Advocates
Social media is a powerful marketing tool. That’s no secret. At the end of 2017, 1.37 billion active users visited Facebook on a daily basis and Twitter...
Is your site ready for the upcoming Google mobile “Speed Update”?
Mobile searches surpassed desktop back in 2015 and continues to gain ground. As reported by a third party, Google’s number of mobile searches was close to 60...
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