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12 Ecommerce Site Search Best Practices From Adobe

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By Erika Puff
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01.27.2023
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Erika Puff

Erika Puff

Erika Puff serves as BlueSky’s Global Business Development Manager. Over the last decade, Erika has played a critical role in leading account management for BlueSky and has developed long-time relationships with our clients. Her unique insight into eCommerce solutions provides our clients with a deep understanding of what could work best for their specific goals.
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12 Ecommerce Site Search Best Practices From Adobe

As consumers, we all know how frustrating the wrong search results can be. Accurate, relevant results are often the difference between finalizing a purchase or abandoning the site. BlueSky’s partner, Adobe, has curated a great list of industry best practices to ensure you have a flawless site search experience, which ultimately makes for an elevated path to purchase. Check out this article which shares more detail regarding the following 12 best practices for great site search:

  1. Make it easy to find
  2. Design it well
  3. Provide relevant and timely results
  4. Enable auto-complete and error correction
  5. Don’t allow a search to return nothing
  6. Let customers filter and customize on the results page
  7. Use language your customers use
  8. Refine site search through analytics
  9. Optimize for mobile
  10. Include relevant images, graphics and buttons on results page
  11. Provide the right details
  12. Invest in software

If you’re just getting started with eCommerce site search or you’d like to make some improvements to the experience you’ve been working on for years, BlueSky Commerce can help. Please reach out to schedule a conversation on how to improve your eCommerce site search.

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