Insights

HCL Commerce Featurette: Improved SEO on Every Page

j
By Erika Puff
}
04.12.2022
Outsourcing Header

BlueSky Commerce Blog

Featured

Related Posts

BlueSky Commerce Named a 2024 Best Place to Work Company

BlueSky Commerce, a premier eCommerce Technology Consultancy and Experience Agency, proudly announces its recognition in the Indiana Chamber’s esteemed Best Places to Work rankings for the eleventh year in the small business category. CEO Todd Irwin emphasizes the...

read more

Have Questions?

Get In Touch

About the Author

Erika Puff

Erika Puff

Erika Puff serves as BlueSky’s Global Business Development Manager. Over the last decade, Erika has played a critical role in leading account management for BlueSky and has developed long-time relationships with our clients. Her unique insight into eCommerce solutions provides our clients with a deep understanding of what could work best for their specific goals.
View Erika's Latest Articles:

Follow Us

HCL Commerce Featurette: Improved SEO on Every Page

Topics: HCL / HCL Commerce / SEO

Welcome to this month’s installment of BlueSky’s Featurette series, where we select a feature of the HCL Commerce platform to highlight. This month we will be focusing on capabilities within the HCL Commerce platform that enhance search engine optimization or SEO rankings.

There isn’t an exact science to SEO – it’s more of an evolving art form that requires constant tweaking and ongoing attention. Improvement in SEO rankings is a key area of focus for every marketing team. HCL Commerce is focused on implementing enhancements to its eCommerce platform that enable SEO ranking improvements.

At a high level, the following components of a website are part of what make up SEO algorithms:

  • Modernization of technology
  • High-quality content
  • Optimization of URLs
  • User experience

These are just some of the areas that all companies should focus on to enhance their SEO rankings. An eCommerce platform can help with some of these components inherently and can enable marketers to make some improvements on their own as well.

HCL Commerce and BlueSky have the following tools and foundational technology to allow their clients to yield the highest possible SEO rankings:

  • HCL Commerce’s new React stores are mobile-native and the front-end site performance has improved greatly, which is known to directly impact SEO.
  • HCL Commerce’s Page Builder tool provides a streamlined business user experience giving marketers complete control of the pages to deliver high-quality content.
  • HCL Commerce’s business user tooling enables marketers to easily make updates to metadata information, create SEO-friendly URLs, set up 301-redirects, and generate site maps to improve SEO on every page.
  • BlueSky Marketing has fine-tuned SEO strategy for many of its clients; helping them understand search intent, provide relevant content and optimize the user experience.

HCL Commerce and BlueSky are keenly focused on helping HCL customers see top-tier SEO results. If this is an area of focus for you and your company, please reach out to discuss how we can help drive your SEO strategy forward.

Click here to set up a time to discuss your challenges with a BlueSky SEO subject matter expert today.

Start the Conversation

BlueSky’s unmatched commerce expertise allows us to help our clients understand how to utilize omnichannel and business solutions to reach, attract, engage, and grow customers.

Related Posts

Stand Out from Your Competition

Stand Out from Your Competition

Customer expectations continue to rise. Digital consumers want a faster, more personalized, and effortless "in the moment" experience and won't hesitate to move to your competitor to get what they want.  Competition has never been greater - but the ability to stand...

Meet BlueSky Commerce at Envision B2B!

Meet BlueSky Commerce at Envision B2B!

BlueSky Commerce is thrilled to announce that we will be exhibiting at the Envision B2B conference in Chicago! We invite you to join us at this exciting gathering of industry leaders, innovators, and forward-thinking eCommerce professionals, as we shape the future of...

Join your peers for a HCL Commerce User Group in Raleigh!

Join your peers for a HCL Commerce User Group in Raleigh!

HCL Commerce User Group & Networking Event It's been a while since we've gotten together! We are all looking forward to the chance to collaborate and discuss the latest exciting HCL Commerce updates. Join us to take a look at the HCL Commerce product roadmap, hear...