Do you have a sales strategy to incorporate a marketplace as a channel for your business? HCL has built this feature into its Commerce platform to be leveraged at no additional cost- available in v9.1.11. If you haven't thought about marketplaces yet, why not? This...
As consumers, we all know how frustrating the wrong search results can be. Accurate, relevant results are often the difference between finalizing a purchase or abandoning the site. BlueSky's partner, Adobe, has curated a great list of industry best practices to ensure...
Welcome to this month’s installment of BlueSky’s Featurette series, where we select a feature of the HCL Commerce platform to highlight. This month we will be focusing on capabilities within the HCL Commerce platform that enhance search engine optimization or SEO rankings.
There isn’t an exact science to SEO – it’s more of an evolving art form that requires constant tweaking and ongoing attention. Improvement in SEO rankings is a key area of focus for every marketing team. HCL Commerce is focused on implementing enhancements to its eCommerce platform that enable SEO ranking improvements.
At a high level, the following components of a website are part of what make up SEO algorithms:
These are just some of the areas that all companies should focus on to enhance their SEO rankings. An eCommerce platform can help with some of these components inherently and can enable marketers to make some improvements on their own as well.
HCL Commerce and BlueSky have the following tools and foundational technology to allow their clients to yield the highest possible SEO rankings:
HCL Commerce and BlueSky are keenly focused on helping HCL customers see top-tier SEO results. If this is an area of focus for you and your company, please reach out to discuss how we can help drive your SEO strategy forward.
Click here to set up a time to discuss your challenges with a BlueSky SEO subject matter expert today.
BlueSky’s unmatched commerce expertise allows us to help our clients understand how to utilize omnichannel and business solutions to reach, attract, engage, and grow customers.
It is no longer acceptable to offer a sub-par B2B shopping experience. Businesses have B2C-like expectations for a purchasing experience to be executed with ease, personalized to their needs, and include an accurate view of what is available and when it will be...
Welcome to this month’s BlueSky Featurette where we dissect a feature of the HCL Commerce platform or in this case, a feature that is coming soon! HCL is introducing an open-source customer data platform (CDP) called “Signals” to be included in the HCL Commerce...
Welcome to this installment of BlueSky’s featurette series, where we break down a feature of the HCL Commerce platform. HCL continues to push the envelope when it comes to adding new functionality to the Commerce platform. This featurette highlights their newest...