The digital revolution has reshaped the way businesses operate, and B2B e-commerce has emerged as a critical avenue for growth. However, transitioning to B2B e-commerce is challenging, and one significant hurdle is gaining acceptance from your sales team. This...
We saw record-breaking sales in the 2022 holiday season. Why is that? Because companies are stepping up to provide excellent customer experiences and anticipate their clients' needs. To make sure you are prepared for next year, read this article from Adobe to start...
The Baymard Institute shows that 69% of all eCommerce visitors will abandon their shopping cart (mobile/desktop).
According to Business Insider, those abandoned carts collectively account for $4 trillion of revenue lost every year. While there’s a multitude of reasons for customers to change their mind and leave their shopping carts by the wayside, shopping cart abandonment is preventable. Here are five reasons for mobile shopping cart abandonment:
Having to fill out multiple forms in the checkout process is a headache to deal with, especially from a device that might have a display as small as 4 inches.
This is a big one. The last thing you want is for your customers (or would-have-been customers) to get to the last step of your checkout process only to get hit with new costs that weren’t on the product page such as shipping fees.
Speaking of options, another reason that customers tend to abandon their purchases is lack of a preferred payment option.
Many customers use their mobile devices to “window shop” or to compare pricing from one retailer to another.
Download our eBook, Turning Mobile Shopping Cart Abandonment Around and learn more about how to overcome these issues as well as some steps to take to prevent or save abandoned carts.
BlueSky’s unmatched commerce expertise allows us to help our clients understand how to utilize omnichannel and business solutions to reach, attract, engage, and grow customers.
BlueSky is excited to see that its partner, Fluent Commerce, has announced their powerful new data tool. 'Fluent Big Inventory' is a faster, more streamlined way to process inventory data. It helps solve problems like overselling stock and cancelling orders and...
Welcome to this month’s BlueSky Featurette where we dissect a feature of the HCL Commerce platform or in this case, a feature that is coming soon! HCL is introducing an open-source customer data platform (CDP) called “Signals” to be included in the HCL Commerce...
Welcome to this installment of BlueSky’s featurette series, where we break down a feature of the HCL Commerce platform. HCL continues to push the envelope when it comes to adding new functionality to the Commerce platform. This featurette highlights their newest...