HCL Commerce Featurette: Marketplace

BlueSky Insights, Marketing, Technology

Written By Erika Puff

Written By Erika Puff

September 14, 2022

HCL Commerce Featurette

Welcome to this installment of BlueSky’s featurette series, where we break down a feature of the HCL Commerce platform. HCL continues to push the envelope when it comes to adding new functionality to the Commerce platform. This featurette highlights their newest addition – HCL Commerce Marketplace.

What is a marketplace? The ability for a company to sell another company’s product on its own commerce site. If you’re exploring ways to expand via new channels with low risk, HCL has built this marketplace functionality into the platform to be leveraged at no additional cost.

With HCL Commerce Marketplace, you can:

  • Expand your product assortment without having to carry inventory
  • Add a direct sales channel
  • Execute your commerce and marketplace channels from one unified platform

What does that mean for your business? The HCL Commerce marketplace functionality gives HCL customers the ability to grow revenue in a new channel with little to no risk.

Here are just some of the business benefits of leveraging the HCL marketplace:

  • Increase traffic with more product content
  • Increase cross-sells with a greater variety of products
  • Increase conversion rate with a broader assortment (long-tail)
  • Increase revenue without inventory risk

The production-ready release of HCL Commerce Marketplace is available now starting in version 9.1.11, at no additional cost, to current HCL Commerce customers. Contact BlueSky Commerce to learn more about how you can expand your business and grow revenue by leveraging the capabilities available in the HCL Commerce platform today.

Erika Puff

Erika Puff

Erika Puff is a former Global Business Development Manager at BlueSky. During her decade-long tenure, she played a pivotal role in leading account management and building long-term client relationships. Erika’s expertise in eCommerce solutions helped clients identify and implement strategies tailored to their unique business goals.
Read Erika's Latest Articles:

Have Questions? Let's Chat!

Got a burning question or need some clarity? We’re here to help! Reach out to us today, and we’ll get back to you with the answers you need. Your success is just a conversation away!

Follow Us

Start the Conversation

BlueSky’s unmatched commerce expertise allows us to help our clients understand how to utilize omnichannel and business solutions to reach, attract, engage, and grow customers.

Related Posts

Using Maslow’s Hierarchy to Shape Customer Experience with our Evolve Storefront

Using Maslow’s Hierarchy to Shape Customer Experience with our Evolve Storefront

The customer experience (CX) is truly about understanding what drives your customer behavior and designing experiences that build loyalty. One powerful framework to guide this understanding is Maslow’s hierarchy of needs. While traditionally applied to human psychology, it also serves as a strategic lens for examining the various stages of a customer’s journey, highlighting what customers need and expect at every touchpoint.