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5 B2B eCommerce Blunders That Are Eroding Your Profits
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Better Your B2B eCommerce Strategy By Mimicking, Learning From B2C – Part 2
Defining & Prioritizing Your B2B eCommerce Strategy In our last post, we recapped the first half of a webinar led by IBM's Pete Wharton, and...
Better Your B2B eCommerce Strategy By Mimicking, Learning From B2C – Part 1
Want your B2B eCommerce site to drive more sales? Be more like B2C, advises IBM's Pete Wharton. In a recent IBM-sponsored Total Retail webinar,...
Master Profitable Customer Relationships with IBM Universal Behavior Exchange (UBX)
As customers interact with your brand, they leave vital behavioral clues and footprints throughout their journey. Those clues are captured, bit by...
BlueSky offers new paths to profit at Shop.org Digital Summit
Today we’re hanging out in Philly with 5,400+ retail pros at the Shop.org Digital Summit, a 2.5-day event for digital and multi-channel retailers. SHOP.ORG...
IBM WebSphere Commerce V8: greater functionality, customer engagement, and insights
IBM WebSphere Commerce-powered stores are about to get a heck of an upgrade. As IBM releases its WebSphere Commerce V8.0 enhancements, merchandisers can...
Ovum Research: How Digital Marketing Platforms Stack Up
As customer behavior has gone digital, so have astute enterprises, making digital marketing platforms (DMPs) a vital investment for attracting,...
Unveiling IBM Journey Designer: A No-Cost ROI Magnifier
Customer experience is the new battlefield. Few things are now as critical to your business' success as marketing enters the Experience Era, where customers...
BlueSky Sponsors the 2015 Brooke’s Place “Hope FORE Tomorrow” Golf Outing
On Monday, June 8, BlueSky Technology Partners volunteers once again took part in the annual Brooke's Place "Hope FORE Tomorrow" golf outing at...
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