If you’re on the precipice of an eCommerce project for your B2B enterprise or are investing in optimizing your existing online business, then we’re sure you...
Sales Enablement: 5 Essentials for B2B eCommerce ROI
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Better eCommerce Stores, Without IT Involvement – Commerce Composer
One hiccup in the buyer’s journey – a failed promo code, incorrect product info, lack of mobile responsiveness, or too many clicks to complete a transaction –...
Sterling Configurator: Enabling Perfect, Instant, Custom Orders
For many businesses and their customers, ordering a complex product -- one with lots of variable, customizable components -- is a huge pain. Whether...
BluePrint: The Fastest Route from Zero to Done for Complex Projects
Often, clients come to us with big, hairy problems and super-sized goals, facing a long road ahead to make those goals a reality. They’re chasing outcomes and...
BlueSky Joins Forces With Autism Advocates to Launch New Program
The following post was contributed by Angie Smitson, BlueSky Administrative Assistant. “You reap what you sow,” goes the old proverb. Call it...
5 B2B eCommerce Blunders That Are Eroding Your Profits
Buyers are now in charge, and they won't tolerate anything less than effortless buying experiences. Fail to give them a cakewalk of an eCommerce...
Better Your B2B eCommerce Strategy By Mimicking, Learning From B2C – Part 2
Defining & Prioritizing Your B2B eCommerce Strategy In our last post, we recapped the first half of a webinar led by IBM's Pete Wharton, and...
Better Your B2B eCommerce Strategy By Mimicking, Learning From B2C – Part 1
Want your B2B eCommerce site to drive more sales? Be more like B2C, advises IBM's Pete Wharton. In a recent IBM-sponsored Total Retail webinar,...
Master Profitable Customer Relationships with IBM Universal Behavior Exchange (UBX)
As customers interact with your brand, they leave vital behavioral clues and footprints throughout their journey. Those clues are captured, bit by...
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