Customer expectations continue to rise. Digital consumers want a faster, more personalized, and effortless "in the moment" experience and won't hesitate to move to your competitor to get what they want. Competition has never been greater - but the ability to stand...
Sipping on the Sweetness of A Successful Site Redesign
Over the past few years, Teatulia, a premium single garden tea provider, had been successful in leveraging a content strategy that earned top rankings and solid traffic to their site. But, it was time for a redesign.
Before the redesign, BlueSky’s creative team did an extensive review of Teatulia’s existing site.
No page was left untouched during the redesign process.
A major part of our brand is our story, but we didn’t want to lose sight of our overall goal of selling tea…The BlueSky team took into consideration all components we wanted in a new website, but was also able to give us insight on best practices for both content pages and eCommerce.
The numbers below illustrate the fantastic results just 4 months after redesign launch.
Increase in Sessions
Increase in Page Visits per session
Increase in Time on Site
Increase in Transactions
Increase in Conversion Rate
Increase in organic search sessions
Increase in Conversion Rates
Boost in Revenue
Increase in New User sessions
Increase in Mobile Transactions
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