Unlocking Business Growth Through Design Challenges Design challenges are an inevitable part of any business that prioritizes user experience and innovation....
How to Turn Complex Design Challenges into Business Opportunities
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Meet
Shea Shay
Shea Shay serves as BlueSky's Senior UI/UX Consultant. She brings over 20 years of experience in the design and development industry, which gives her a unique perspective regarding the User Experience. Over the course of her career, Shea has worked with a wide variety of clients from small to large, including fortune 500, non-profit organizations, and government agencies.
Articles by Shea
How to Design Websites That Convert: A Business Owner’s Guide
1. Why Website Design for Conversions Matters Your website is one of the most powerful tools for attracting and retaining customers. But having a website...
From Vision to Product: A Step-by-Step Guide to Effective Product Design for SMBs
Bringing Your Vision to Life Every great product starts with an idea. Whether it's an innovative app, a digital tool, or an eCommerce platform, small and...
Lessons from 20+ Years in UI/UX Design: What Businesses Need to Know Today
Decades of UI/UX Design: What Has Changed? Over the past two decades, UI/UX design has transformed from an afterthought to a business necessity. In the early...
Beyond Aesthetics: How UX Impacts Your Business Metrics
UX Design Beyond Visual Appeal When people hear “UX design,” they often think of sleek layouts and attractive visuals. However, UX design goes far beyond...
Why Design Thinking Is the Secret Weapon for Business Success
What Is Design Thinking? Design thinking is more than just a buzzword; it’s a proven methodology for solving complex problems. By prioritizing empathy,...
Responsive Design for the Modern Business: Why It’s Non-Negotiable in 2025
The Importance of Responsive Design in 2025 In today’s fast-paced digital world, responsive design is no longer just a nice-to-have feature—it’s a necessity....
The Hidden ROI of User-Centered Product Design
Why User-Centered Product Design Matters In today’s competitive market, delivering exceptional user experiences is no longer optional—it’s essential....