Retailers pursue D2C shopping experiences for their B2C customers, as the business model has changed around customer experiences. Read more.
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B2C
Holiday Seasonal Shopping, Forever Changed
COVID-19 Impacts Everything This Year (and Next)By Kevin Lyons, Chief Strategy and Customer OfficerAround this time of year, every consultant, trade...
Thanksgiving, Black Friday and Cyber Monday by the Numbers
The biggest shopping event of the year stands stronger than ever. Black Friday and Cyber Monday remain record-breaking events for the commerce...
Embracing Commerce in the Cloud – A Performance Bike Case Study
When you know your customers well, you can offer outstanding services that nurture loyalty but gaining a 360-degree view of interactions can be a tough.
Black Friday & Cyber Monday Results Are In!
Black Friday 2016 breaks US online sales records Adobe has revealed that this year’s Black Friday shopping frenzy broke online sales records in the...
IBM Commerce Case Study: hhgregg
Inspiring More Customers to Complete Their Retail Journeys An IBM Case Study for hhgregg Today, customers expect the convenience of browsing their...
Winner of IBM WebSphere Commerce Best B2C Deployment
BlueSky was awarded the Best B2C Deployment for the site we developed for Northern Tool & Equipment’s Kotula's brand,...